‘The Devil Wears Prada 2’ steps out to $77 million at the box office

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The new movie sequel everyone was anticipating, reminiscent of “The Devil Wears Prada,” earned an impressive $77 million in its first weekend in the U.S. and Canada. This success demonstrates the significant impact of female moviegoers on box office numbers.

This weekend, the film starring Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci opened in first place at the box office, beating out Lionsgate’s “Michael.” The Michael Jackson biopic “Michael” earned $54 million in its second weekend, bringing its total earnings in North America to $183.8 million and worldwide to $423.9 million.

20th Century Studios’ “The Devil Wears Prada 2,” owned by Walt Disney Co., earned $233.6 million globally, according to studio estimates. The film’s box office revenue, both in the US and internationally, slightly exceeded expectations. It has already made 72% of the original film’s total earnings of $326 million.

Hollywood Inc.

Even though making the film had a few challenges and critics are divided, it’s expected to have a remarkably successful opening weekend.

The 2006 film has gained a dedicated following over the years, and some of its lines – like Meryl Streep’s simple “that’s all” and Stanley Tucci’s “gird your loins” – have become popular quotes, especially with younger generations. The movie remains popular thanks to frequent airings on TV and streaming on Disney+.

According to Andrew Cripps, head of theatrical distribution at Walt Disney Studios, movies like this succeed largely because of nostalgia. He explained that it’s a film that has truly become part of the cultural conversation.

The highly anticipated follow-up film cost around $100 million to make. It received a 77% positive rating on the review website Rotten Tomatoes.

This weekend, most people who went to see “The Devil Wears Prada 2” were women – they made up 71% of the audience, according to EntTelligence data.

The success of “The Devil Wears Prada 2” demonstrates that women are a powerful force at the box office, especially since there haven’t been many major films made for them recently.

Even though the 2023 film “Barbie” was a massive success, Hollywood generally struggles to consistently create popular movies aimed at female audiences. As a result, many industry experts believe studios are missing out on potential profits.

Movies like “The Devil Wears Prada 2,” similar to films such as “Mamma Mia” or the “Sex and the City” movie from years ago, aren’t being made as often now.

Popular recent releases geared towards women include last year’s “Wicked: For Good” and Taylor Swift’s “The Official Release Party of a Showgirl.” “Wicked” benefited from already having a dedicated following from its time on Broadway.

Cripps noted a lack of films geared towards women. She believes that if a movie is well-made and audiences enjoy it – and she feels this film is excellent – there’s a large and eager viewership ready to see it.

This weekend, “The Super Mario Bros. Movie” remained popular, earning $12.1 million and landing in third place at the box office. “Project Hail Mary” from Amazon MGM Studios took fourth, and Neon’s horror film “Hokum” rounded out the top five, according to data from Comscore.

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2026-05-03 20:31