How BeachLife became an oceanfront antidote to SoCal’s crowded festival season

Allen Sanford, who founded the BeachLife festival and grew up in the South Bay, explains that the event isn’t trying to be like large festivals such as Coachella, or even those focused on specific music genres like Ozzfest or Warped Tour. Instead, BeachLife aims to build a unique atmosphere and a strong community, offering a diverse range of artists so everyone can find something they like while enjoying the Redondo Beach scenery.








