Cardano’s ADA token is experiencing a tug-of-war between growing interest from institutional investors and ongoing selling. As of this week, its price is hovering around $0.27.
Currently, ADA is trading around $0.2670, with only slight price changes throughout the day. Its market value is close to $9.6 billion. While this is down from a high of over $3 in 2021, ADA still ranks as one of the largest cryptocurrencies by market capitalization.
As I analyze the current market, it’s clear we’re at a critical point. While sellers are still largely in control, I’m seeing some early indicators that things could turn around if certain conditions are met. It feels like the market is waiting to see which way it will break.

Cardano (ADA) Selling Pressure Persists Amid Structural Weakness
Recent market analysis suggests Cardano (ADA) is having difficulty surpassing important price levels, indicating that sellers are currently dominating the market.
The price is currently staying below key moving averages, which traders often see as a sign that prices are likely to fall. Indicators measuring the strength of price movements, like the RSI and MACD, are showing either neutral or weakening trends. Trading volume is also low compared to usual, indicating that there isn’t strong agreement among investors about the direction of the price.
Chart patterns also suggest instability. Experts have observed Cardano following a downward trend for some time, and this pattern often indicates further price drops if it falls below a certain level.
If prices fall below key support levels, especially near recent lows, it could lead to further declines. Experts suggest that if sellers become dominant, prices might fall significantly lower.
As I’ve been monitoring the situation, I’ve noticed some encouraging on-chain signals. While there are still challenges, the pressure to sell seems to be lessening. Specifically, I’m seeing a substantial decrease in the percentage of ADA holders who are currently in profit compared to what we’ve observed in recent weeks. This suggests fewer people are likely to sell simply to realize gains.
Institutional Interest and Market Dynamics
Alongside technical developments, more institutions are getting involved with Cardano. The recent introduction of regulated futures contracts on major exchanges makes it easier for professional investors to trade Cardano, putting it in the same category as well-known digital assets like Bitcoin and Ethereum.
From what I’m seeing, funds like Grayscale are now including ADA in their portfolios. This suggests that some financial firms are starting to view it as a potentially valuable, longer-term investment.
Cardano futures have occasionally seen sudden drops in open interest, suggesting that less trading is happening with borrowed money or risky bets. This difference between the growing, long-term use of Cardano and its current trading activity shows that the market is currently complex.
Cover image from ChatGPT, ADAUSD chart on Tradingview
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2026-02-10 20:33