WILD LIFE TAILOR and Wrangler Rework a Workwear Staple Into a Suede Double-Knee Jean

Summary

These Wrangler jeans, created specifically for WILD LIFE TAILOR, feature a comfortable, straight leg and durable double knees. The knee panels are reinforced with washable cow suede, offering both a luxurious feel and the practicality needed for everyday wear. They were made using a unique pattern developed just for this special order.

Wrangler and WILD LIFE TAILOR have collaborated to create a unique jean, the EX Suede Double Knee Jean. Instead of simply modifying an existing style, they designed it from scratch, blending Wrangler’s durable workwear heritage with a special, exclusive fit created just for this release.

Wrangler has always been linked to hard work and the spirit of the American West, originally becoming known for making durable denim for cowboys and rodeo riders. This collaboration features reinforced double knees – a detail historically used by carpenters, ranchers, and other tradespeople who needed tough pants that could withstand a lot of wear and tear. By focusing on this practical detail, Wrangler and WILD LIFE TAILOR are emphasizing the brand’s roots in functionality and workwear, rather than just style.

What sets these jeans apart is the unique fabric used for the knee patches – a washable cow suede. This gives a practical detail a more luxurious feel without the usual worry of delicate suede, as it can simply be washed. The jeans themselves are a comfortable straight-leg fit with a modern cut that’s not too tight, unlike older Wrangler styles. Available in black and indigo, the colors are classic and versatile, allowing the suede patches to stand out as the focal point.

This partnership highlights WILD LIFE TAILOR’s connection to the JUN retail group, which is managing customer service for the launch. It also shows how popular it is with Japanese retailers to reimagine classic American workwear with a focus on detail and local craftsmanship. This approach – taking well-known Western brands and reinterpreting them through Japanese skill and high-quality materials – is common in Japan, and the EX Suede Double Knee Jean fits perfectly within that trend.

The new Wrangler x WILD LIFE TAILOR EX Suede Double Knee Jeans become available this Saturday, August 1st. You can find them at WILD LIFE TAILOR stores, online, and in select ADAM ET ROPÉ HOMME shops.

2026-07-29 11:57