Movies

Sydney Sweeney is bra-free in sizzling new ad campaign as she becomes Hollywood’s biggest bombshell

BBG News

Sydney Sweeney has been selected for a significant advertising initiative, which highlights a more alluring aspect of her personality, as she ascends in the film industry.

On Wednesday, the Euphoria veteran was seen in the spread from the fashion brand American Eagle.

The striking woman with blonde hair wore neither a bra nor a shirt at times, only a denim outfit, as she posed seductively to model it.

American Eagle says it’s thinking ‘bigger than ever before’ for its new marketing campaign

The company’s fall campaign, titled ‘Sydney Sweeney Has Great Jeans,’ goes live this week.

In a post on Instagram, Sweeney expressed that she owns some fantastic jeans, now encouraging others to get their own. This was shared along with the premiere of one of the advertisements.

Instead of utilizing several celebrities for its marketing campaigns, AE is now concentrating on just one famous figure. Previously, they have showcased various well-known personalities in their advertisements.

As a seasoned lifestyle enthusiast, I’m thrilled to envision myself collaborating with American Eagle. With my previous partnerships spanning from Dr. Squatch, Baskin-Robbins, to the luxurious Jimmy Choo, I believe this alliance would be a harmonious blend of style, comfort, and contemporary flair that resonates with today’s youthful spirit.

Sweeney’s stylist, Molly Dickson, worked with the brand on campaign looks. 

Additionally, Sweeney fashioned unique American Eagle jeans featuring a captivating butterfly motif. The earnings generated from these jeans are all earmarked for donation to the Crisis Text Line charity.

In simpler terms, Craig Brommers, the Chief Marketing Officer at American Eagle, stated to Modern Retail that Sweeney is an exceptionally significant addition – a record-breaking figure in our brand’s history.

Brommers stated that our method of collaborating with numerous talents during a single season has yielded positive results, implying that this approach still holds value and isn’t outdated.

Amongst celebrities, only a select few possess the allure to represent a dual-gender brand, and Sydney is one such individual. When she expressed interest in collaborating with us, it’s then you might say, “I believe this is a rare, exceptional opportunity, and it should feel extraordinary.

This comes after news Sweeney is reportedly set to launch her own lingerie line.

Jeff Bezos and his wife, Lauren Sanchez, have chosen to financially support the actress’s most recent entrepreneurial endeavor by investing in her new brand.

A source told Us Weekly that Sydney’s new lingerie line is launching ‘very soon’.

The striking actress, currently gaining significant attention in Hollywood, has secretly been developing a lingerie line over the past year. The product is nearly ready to hit the market.

The informant disclosed that this task has been a significant one for her, and it’s been her focus for the past year.

In the past few years, Sydney has experienced an extraordinary increase in prominence, appearing on popular television series like Euphoria and The Handmaid’s Tale. She’s also collaborated with several well-known brands such as Laneige and Frankies Bikinis.

Earlier this year, the actress who was previously engaged to Jonathan Davino is being considered for the role of a Bond girl in the forthcoming 007 film. It’s rumored that director Denis Villeneuve is interested in casting Sydney Sondheim for his upcoming production.

According to a recent report, Sydney is currently leading the list of potential actors for the role of Bond.

Denis strongly feels that her immense talent, along with her charisma that attracts younger audiences, plays a crucial role in updating the brand or franchise.

‘They’ve hung out together a lot and he has admired her stratospheric rise.

Apart from embodying a feminine charm that harks back to the Bond girls, Sydney also excels in physical performances and exhibits an athletic prowess.

Last month, it was announced that Denis has been appointed as the director for the upcoming Bond film. He promised to maintain the established style of the character, as the role will now be taken on by a different actor following Daniel Craig’s departure from the film series.

In a statement, the filmmaker shared that some of their fondest cinema experiences revolve around James Bond, as they spent many childhood moments watching 007 movies alongside their father, starting from ‘Dr. No’ starring Sean Connery.

As a committed adherent, I hold him in reverence, treating him as hallowed ground. My aim is to preserve the customs and pave the way for numerous future endeavors.

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2025-07-23 17:20

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