SummerSlam does not need to be two nights
As a seasoned wrestling fan with over three decades of watching WWE under my belt, I must admit that the idea of expanding SummerSlam to two nights is met with mixed feelings. On one hand, I can understand the business strategy behind it – more nights mean more ticket sales and potentially higher revenue. But on the other hand, as a fan who has endured countless hours of wrestling action throughout the years, I fear that this decision might dilute the quality and impact of the event.
At SummerSlam 2024, opinions varied, as they often do. However, one point was undeniable: by night’s end, many events transpired to progress the storylines on both SmackDown and WWE Raw. Yet, there was an air about the event that resembled a prolonged installment of either weekly show. There’s plenty to discuss following SummerSlam, but one subject worth addressing is the need for it to span two nights. In my opinion, SummerSlam could benefit from being condensed into a single event.
In May, it was announced that SummerSlam 2026 will be held at U.S. Bank Stadium in Minneapolis, Minnesota – marking the first time the event spans over two nights. This decision follows similar changes made to WrestleMania and other events like New Japan’s Wrestle Kingdom. While this move is intriguing, some may wonder if it’s truly essential.
During the SummerSlam 2024 post-show gathering, Triple H expressed his thoughts, “I believe this year’s SummerSlam might be a one-night event. However, let’s wait and see what the future holds. I’m thrilled about the prospect of it.”
The intention behind this opportunity is to maximize profits for Endeavor, especially with WWE, as they have been doing since acquiring UFC. The changes observed within WWE suggest a similar approach. Constructing SummerSlam over two nights isn’t primarily about offering more sports entertainment or pro wrestling action; rather, it aims to boost revenue and profits, given the current boom the company is experiencing.
WWE’s SummerSlam event is set for August 3rd at 6:30 PM at the Cleveland Browns Stadium in Cleveland, Ohio. Currently, there are 807 tickets available out of a total capacity of 56,665 seats. So far, 55,858 tickets have been distributed. Since the last update, there has been an increase of 918 tickets. Last year’s SummerSlam was held at Ford Field in Detroit, MI, with a total attendance of 51,477. Resale tickets for this event are currently available at 513.
— WrestleTix (@WrestleTix) August 3, 2024
Based on WrestleTix data, 55,858 tickets were given out for SummerSlam this time around, marking a 4,381 ticket increase compared to the previous year. If WWE manages to double that figure for a two-night event, it would be quite impressive. For instance, WrestleMania 40 attracted a total of 120,239 attendees and generated approximately $38.5 million in revenue from ticket sales alone. Expanding SummerSlam to two nights aims to replicate these numbers for a second time during the year, which could significantly benefit the company financially. There’s speculation that UFC might even schedule an event over that weekend to capitalize on combat sports enthusiasts’ interest.
Given the impressive talent lineup they have, WWE might consider hosting a two-day event for SummerSlam 2024. However, the initial response to SummerSlam 2024 seems to suggest that it may not be necessary. The show was excellent, and there were many significant events. Extending it to two nights would simply be an effort to boost profits without any added value.
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2024-08-04 20:15