Streams Charts rolls out major Twitch audience metrics update

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We’ve released a significant update to our product that now provides in-depth insights into Twitch audiences, such as their age, gender, income, and what they’re interested in.

Streams Charts has rolled out a new feature for its PRO members, giving them access to in-depth information about who’s watching on Twitch. Here’s a closer look at what’s new.

Streams Charts rolls out major global update

Streams Charts recently launched a big update for its Twitch data tools. From October 28th, paying subscribers (PRO users) will have access to detailed information about viewers, including their age, gender, income, family situation, language, job, and hobbies.

As a big Twitch fan, I’ve noticed sponsorships are getting super competitive lately. It seems like brands, agencies, and the streamers themselves have always had trouble getting clear, consistent data about who’s watching. This makes it tough to plan sponsorships effectively, and honestly, it’s hard to prove whether these deals are actually worth the money for everyone involved.

As a big fan of Streams Charts, I’m really excited about their latest update! Now they’re showing detailed info about who’s watching on every Twitch channel, which is awesome. What’s even better is that all this data is presented in a clear, easy-to-understand way, and you can even download it to use however you like. This is going to be a huge help in really understanding who’s tuning in and making sure the audience is what it seems.

Streams Charts and accurate Twitch data

Twitch uses reliable methods to ensure its audience numbers are accurate. It regularly checks data for consistency and compares channels to similar ones. The reported numbers include ranges and a margin of error to provide a clear picture. Accuracy is constantly being improved through ongoing checks and feedback from users.

Our team uses data about where our audience is located, combined with past activity on the platform, to understand trends and make predictions.

The new demographic dataset costs $500 per month for PRO users and is included with the Audience Geo and Demographics add-on. All PRO users can try a limited version for free, allowing them to view audience data for up to 10 Twitch channels each month.

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2025-10-28 21:11