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SoundCloud and elasticStage Unveil Vinyl-on-Demand Initiative for Artists

BBG News

SoundCloud is teaming up with elasticStage, an exciting development aimed at transforming the way independent musicians create and market vinyl records. This alliance targets the persistent financial and practical hurdles that have kept numerous artists from making their music available in this sought-after physical medium.

With this fresh endeavor, Artist Pro artists across the globe now have an opportunity to market vinyl records without any initial expenses, minimal order limitations, and retaining complete authority over their music. The procedure is simplified: artists choose tracks from SoundCloud, include credits, upload artwork, and submit for approval. elasticStage manages the production and delivery of each record as orders are received, guaranteeing artists receive payment for every sale without having to fret about surplus inventory.

As a passionate fan, I’m thrilled about this collaboration that’s all about boosting the power of artists. It opens up fresh avenues for connections and earnings, paving the way for them to establish long-lasting careers. The debut showcases vinyl records from talented artists like AM.RADIO, Blonde Maze, Diorvsyou, Kelcey Ayer, and Raina Simone.

Eliah Seton, CEO of SoundCloud, stated that vinyl sales have skyrocketed more than three times since 2016; however, many independent artists have been left out due to expensive production costs and logistical challenges. To help artists prosper, SoundCloud aims to offer fresh avenues for collaboration and income generation. This partnership is one of the ways we’re working towards ensuring that every artist, regardless of their career stage, has access to tools that can support a long-term, successful career.

Steve Rhodes, elasticStage CEO and Co-Founder, stated, “We developed our on-demand vinyl technology within elasticStage to make physical music as effortlessly accessible as streaming for both musicians and enthusiasts worldwide. Records have been a bridge between fans and their favorite artists for years, but the current high costs and outdated methods of the vinyl market exclude many modern creators. Our goal is to eradicate these obstacles, enabling musicians to sell vinyl without any cost or risk. The artist-friendly platform provided by SoundCloud aligns seamlessly with our mission, and we’re excited about our collaboration with them to help independent artists forge connections with fans and establish sustainable music careers.

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2025-07-10 18:25

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