Songwriter-turned-star Netón Vega makes his VMAs debut

Emerging Mexican musician Netón Vega has recently gained recognition as a notable songwriter for acts such as Peso Pluma. However, over the past year, he’s stepped into the limelight and is now earning a reputation as an up-and-coming artist in his own right.

In 2025, the 22-year-old musician renowned for his ballads in the corridos genre unexpectedly achieved a massive success with “Loco” in the reggaeton genre, amassing over 474 million plays on Spotify.

On Sunday, Vega is expected to grace the MTV Video Music Awards stage. He’ll be competing against Bad Bunny, Shakira, Karol G, and Rauw Alejandro in the Best Latin category, for the song “La Patrulla” featuring Peso Pluma.

Clearly, I’ve never attended the VMAs before, so this experience holds a great deal of significance for me,” Vega explains, flashing a broad smile during our recent video call. Unlike some of my more extravagant peers, he is recognized for his relaxed rhythm and demeanor – traits echoed in his modest Airbnb in LA, adorned with his trusty guitar nearby.

To be nominated alongside such talented artists, it’s incredibly amazing. I would be thrilled if [Peso] and I were to win, but simply being recognized among artists of this stature is a significant achievement for me.

Luis Ernesto Vega Carvajal was born in La Paz, Baja California Sur, but later moved with his family to Sinaloa. As a child, he honed his talent for songwriting while residing in Culiacán. It was there that he struck up a friendship with Tito Double P, cousin of the acclaimed artist Pluma. This friendship led to Vega writing songs for both musicians’ albums: Peso Pluma’s 2023 album “Génesis” and Tito Double P’s 2024 LP “Incómodo.

Following his success with the “Jalense La Greña” EP, Vega gained prominence when Pluma showcased him on “La Patrulla,” off the 2024 album “Éxodo.” It was with his debut album “Mi Vida Mi Muerte” that he left an indelible impression on Mexican music. This album, released on Valentine’s Day, saw him skillfully blending corridos with Chicano rap in the confident title track and incorporating reggaeton into the lively “Loco.

Despite the fact that many current corridos artists are signed to labels such as Rancho Humilde and Double P Records (Peso Pluma), Vega has achieved success with the independent label Josa Records. His string of popular reggaeton hits includes “Te Quería Ver” by Alemán and his own track, “Qué Motor.” This prolific artist is in great demand, having featured on albums by Belinda, Christian Nodal, Luis R. Conriquez, Chino Pacas, Gabito Ballesteros, and Óscar Maydon.

The conversation between De Los and Vega centered around his successful year and the expansion of opportunities for a Mexican artist like him.

Previously recognized as a prolific songwriter, you’ve now experienced an unprecedented rise in 2025. What does this transition mean to be identified as Netón Vega, the singer?

Being recognized as a singer is a natural progression for me. Songwriting provided the foundation as an artist, but I’ve always yearned for more. The success came swiftly; my journey from songwriter to singer was remarkably brief. It seems like just a few songs were all it took to launch my career! We moved at an incredible pace with this project and it paid off!

Congratulations on your first MTV VMA nomination! I’d love to know more about how the collaboration for the song “La Patrulla” with Peso Pluma came about. It seems that our paths crossed when I provided him with two songs, “Rubicon” and “La People,” for his album “Génesis,” which turned out to be one of the most successful albums in Mexican music. After that, we kept in touch, and eventually “La Patrulla” was born. He reached out to me saying, “Hey buddy, I’d like you to join me on my album.

In a previous interaction, I shared my demo of “La Patrulla” with him. Initially, he seemed uninterested, but later on, he contacted me saying, “This is the one.” I had a feeling this would transpire. We subsequently collaborated on it, and it turned out to be a great fit for his second album [“Éxodo”].

On Peso Pluma and Tito Double P’s albums as well as mine, what does the mutual support we exhibit signify for me? It means that despite not seeing each other often, there is a consistent sense of backing between us. Our collaborative efforts in the studio are exceptional; whenever an opportunity arises for either of us, we eagerly say “Yes, let’s do it!” Our bond goes beyond just friendship – there is a strong camaraderie among us. In our professional lives, we always strive to support one another.

How did it feel when your songs “Loco” and “Mi Vida Mi Muerte” became popular this year?
It’s been quite wild, as the phrase goes in “Loco.” [Laughs.] It’s been really crazy because “Loco” was a bit of an experiment. I wasn’t sure how it would be received or if people would accept a corridos singer creating reggaeton music. On the other hand, I had always wanted to create a song like “Mi Vida Mi Muerte,” given my love for hip-hop. It turned out that both songs were well-received by the audience, and I’m grateful for it.

I must admit, I feel incredibly excited and proud! I never imagined myself delving into reggaeton, but I’ve always been a fan of the genre and enjoyed listening to its artists. Hearing them create reggaeton music was truly inspiring. It’s astonishing that people are appreciating my take on reggaeton, and I plan to continue giving it my best effort. As one of the few Mexican artists at this level, I am honored to represent our country. Little by little, I will strive to go as far as possible.

For the Mexican artists facing challenges:
As fellow Mexicans navigating tough times, let me encourage you to persevere. We’ve faced hardships before, but they never last forever. I send my warmest wishes to all those enduring this struggle. Stay strong and resilient. I send you love, strength, and hope for a swift resolution to your difficulties.

The collaboration for Tiësto to remix your song “Morena” with Peso Pluma came about due to the positive response from festival audiences when Tiësto played his version during performances. His team reached out to yours and you both agreed that it was a great opportunity, ultimately leading to an official release featuring all three artists.

Instead of setting specific goals, I prefer to let fate decide what’s best for me. I continue to work hard each day. My aim is to reach a wider audience, particularly the Latino community, but also anyone else who might appreciate my music. It would be fantastic if non-Spanish speakers could also enjoy it. I hope that people of all kinds find my music appealing.

2025-09-04 21:31

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