Any questions about Saudi Arabia’s intention to invest heavily in global entertainment have now been answered. Recent details about the previously announced $55 billion deal to buy video game company Electronic Arts show that Saudi Arabia’s Public Investment Fund (PIF) will own a massive 93.4% of the company.
An exclusive report in The Wall Street Journal revealed details of the deal. Initially, it was proposed as a joint purchase by three groups: Jared Kushner’s Affinity Partners, the Public Investment Fund (PIF), and Silver Lake. However, it wasn’t clear how much each group would contribute. Now that PIF is confirmed as the primary investor with a significant share, it seems Affinity Partners and Silver Lake played a very small role.
The Numbers
According to the Wall Street Journal, the group buying Electronic Arts (EA) will result in Affinity Partners owning 1.1% of the company. Silver Lake, a technology-focused private equity firm, will hold 5.5%. It’s also worth noting that the Public Investment Fund (PIF) invested in both Affinity Partners and Silver Lake to help make the EA purchase possible.
This means Saudi Arabia has contributed $29 billion to EA purchase.
Saudi Arabia will own EA completely.
— Grummz (@Grummz) December 3, 2025
If approved by regulators and shareholders, the acquisition has the potential to significantly change the video game industry.
EA’s Company Values
Electronic Arts (EA), a leading video game company, has recently faced criticism for adding social and political themes to its games. For example, the 2022 game Battlefield 2042 included a nonbinary character, and other titles like Apex Legends and The Sims have featured characters focused on diversity. These themes have also appeared in EA’s sports games. Even Battlefield V, a World War II shooter, took liberties with historical accuracy by including female soldiers.
In October, EA’s CEO, Andrew Wilson, stated that the company’s core values and dedication to its players and fans would not change. While these values were likely fine with investors in the U.S., if the acquisition is completed, EA will be owned by a country where being in a same-sex relationship is illegal.
Despite the acquisition, EA’s leaders are telling employees that they’ll still have the same creative freedom. However, many gamers are skeptical that this will actually happen.
EA PROMISES “CREATIVE CONTROL” DESPITE SAUDI-BACKED BUYOUT! 😳
Electronic Arts has sent a company-wide memo to its employees to address concerns about the potential $55 billion takeover, which involves Saudi Arabia’s Public Investment Fund.
The Statement:
”EA will maintain creative control, and our track record…— Pulp Culture (@pulpculture323) November 6, 2025
As a long-time gamer, I’ve been seeing a lot of chatter online about EA. Some folks are excited about the possibility that they might scale back on their diversity, equity, and inclusion efforts, which have been pretty prominent in their games lately. But honestly, I’m seeing a lot of worry, especially from Sims players, that this could mean a rollback on LGBTQ+ representation, and that’s really concerning. It feels like a lot is at stake, and people are definitely divided on this.
A designer working on The Sims emphasized the importance of diversity in the game, particularly given current events and societal trends.
Electronic Arts (EA) has been bought by a company backed by Saudi Arabia, where it is illegal to be in a same-sex relationship.
— Ryan T. Brown 🎮🩷 (@Toadsanime) November 3, 2025
All this comes as rumors persist that PIF is also interested in the U.S. film industry.
Conclusion
With entertainment reaching a wider global audience, we’re starting to see differences in what’s considered acceptable content from country to country. Something popular in one place might be prohibited in another, and what’s considered inclusive can vary significantly depending on cultural norms.
Whether different beliefs and principles can successfully exist together in this complicated world is still an open question.
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2025-12-07 19:57