Ralph Lauren’s Polo Bear Makes His Big-Screen Debut in ‘The Polo Bear Chronicles: Operation Black Tie’

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Summary

  • Ralph Lauren released the trailer for its first-ever animated short film, starring none other than the beloved Polo Bear
  • Dubbed The Polo Bear Chronicles: Operation Black Tie, the six-minute film follows the brand’s mascot as he traverses through trials, tribulations, and side quests to pull off an impressive art recovery
  • Stream the trailer now, and expect the full film to land on YouTube this Thursday

Since 1990, when Ralph Lauren’s Polo Bear was presented as a birthday gift to the company, it has played a significant role in the brand’s identity. Embodying the core values of the brand, this cuddly-looking mascot has moved beyond his symbolic function and has developed into one of the most endearing figures in fashion, serving as a clear sign of sophistication and narrative excellence across all aspects of the brand’s philosophy.

For Ralph Lauren’s first-ever animated short film, the Polo Bear is the star of the show. Entitled
The Polo Bear Chronicles: Operation Black Tie

, the six-minute film fleshes out some more of our fashionable furry friend’s lore, following the Polo Bear as he attempts to solve a heist, making his way through moonlit galleries and other side quests before he winds up at a polo match at a private estate.

 

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In a tranquil Manhattan townhouse, where the jazz is mellow and the tailoring is impeccably sharp like a switchblade, resides a refined bear who appreciates the finer things in life. Unusually, his companion is a witty pigeon, as the story unfolds introducing our subtle hero.

They are on the verge of executing an exquisite art recovery for the ages. Whether it’s at a brownstone or beach house, a polo match or a gala, they will be providing attire to socialites and security personnel alike. All without uttering a single word. And when the lights go out and the artwork disappears, only one name will be spoken – Polo Bear.

Take a look at the video provided and anticipate the release of the entire movie titled “The Polo Bear Chronicles: Operation Black Tie” on YouTube this coming Thursday, August 14.

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2025-08-11 19:25