Nodwin Gaming asks ESL BGMI teams to remove iQOO from IGNs sparking controversy

Story Highlights

Nodwin Gaming requests BGMI players to remove the iQOO tag from their in-game names for ESL Finals.
The decision aims to address casting challenges caused by multiple teams using the same sponsor tag.
Concerns arise over the potential impact on brand partnerships and the Indian Gaming Community’s growth.

As a seasoned gamer with roots deeply entrenched in the vibrant Indian gaming community, I find myself grappling with mixed emotions over the recent developments surrounding iQOO and Nodwin Gaming.

Lately, there was a surprise within the Indian Gaming Community as one of India’s leading gaming and esports organizers, Nodwin Gaming, issued unusual guidelines to some Battlegrounds Mobile India (BGMI) teams. They requested the players to delete the iQOO label from their in-game names during the ESL SnapDragon Pro Series. In this article, we will delve into the conditions that Nodwin Gaming has set for their in-game names.

Nodwin Gaming asked its players to remove the iQOO tag from their IGNs

At a recent unveiling, fast-rising Indian smartphone company iQOO declared their intent to serve as the main sponsor for several prominent Battlegrounds Mobile India (BGMI) teams operating within the country. The sponsored squads include:

iQOO SouL
iQOO Revenant Xspark
iQOO 8bit
iQOO Reckoning esports
iQOO Orangutan
iQOO Team Tamilas

The members of these teams now include the iQOO tag in their gaming names (IGNs). This practice was initiated when India’s highly renowned esports organization, Team SouL’s Battlegrounds Mobile India (BGMI) team, received sponsorship from iQOO. Lately, following this partnership, all the teams supported by iQOO have also adopted the iQOO tag in their gaming names.

Nodwin Gaming communicated a message indicating that players won’t be allowed to incorporate the iQOO tag into their in-game names (IGNs). Nevertheless, this restriction doesn’t apply when using the iQOO tag in other contexts like graphics (GFX), videos, and so on.

Nodwin Gaming asks ESL BGMI teams to remove iQOO from IGNs sparking controversy

Nodwin Gaming has shared this reminder with its players regarding their title sponsor IQOO: “Please remember to omit ‘IQOO’ from your in-game names during the tournament.

The possible reasons behind Nodwin Gaming’s decisions

Based on various reliable and non-official reports, Nodwin Gaming has cited challenges and difficulties faced by the casters during the live broadcast of the ESL SnapDragon Pro Series Challenge Season as the primary reason for their statement.

The fact that roughly one-third of gamers display the iQOO tag in their in-game names causes a challenge for casters when two iQOO-sponsored teams clash. Our team at GamingonPhone attempted to gather information from Nodwin Gaming’s PR department, but they chose not to provide any comments on the matter.

How this decision can affect the Indian Gaming Community

At present, the Indian Gaming Community is undergoing a transformative period. Players are venturing into various games, while numerous brands are stepping up to forge strategic alliances with teams. Notably, iQOO has been making waves in this sphere due to their persistent sponsorship of tournaments like the Battlegrounds Mobile Pro Series (BMPS), and even backing rising stars within the BGMI esports scene. They are truly establishing a standard for others to follow.

If other brands observe tournaments being managed this way towards teams and main sponsors such as iQOO, it could potentially lead to unfavorable consequences in the future. This might also decrease the level of financial collaboration between brands and teams. Ultimately, this situation could negatively affect the Indian Gaming Community at large.

2024-12-27 19:11