Games

mo.co storms past $1.2 million in revenue after couple of weeks of Open Beta launch

BBG News

Story Highlights

  • Despite being in an invite-only beta, mo.co has generated over $1.2 million in revenue within two weeks.
  • The highest number of downloads occurred from March 21st to 23rd and a revenue peak on March 24th and 25th.
  • Since platform fees aren’t included in the reported revenue, mo.co’s actual player spending might surpass $1.2 million.

Over the past fortnight, Supercell’s monster-hunting action RPG titled “mo.co” was released as an Open Beta, and it’s no secret that the response has been favorable. Notably, the financial indicators align with this positive reception, as “mo.co” surpassed approximately $1.2 million in revenue just two weeks after its launch, signifying a promising start.

Indeed, the figures aren’t exceptionally large, but allow me to remind you that we’re dealing with a game in its beta stage, accessible only through invitations. Given this context, while the audience might be limited, the data can be considered reliable. To put it simply, it’s a promising start for our game.

mo.co revenue has seen a consistent climb, with notable spikes as more players access to the beta

Examining the earnings chart for mo.co, it shows a continuous increase in profits starting from the launch of Open Beta. The first couple of days brought reasonable profits, but the growth accelerated noticeably as more users began to join.

Looking at the provided graph, it’s clear that mo.co reached its highest number of downloads between the 21st and 23rd of March, with more than 300,000 downloads across those three days. On the 24th of March, the revenue peaked at between $100,000 and $110,000, and this figure persisted on the 25th as well.

Additionally, it’s worth mentioning that the reported revenue of $1.2 million doesn’t account for platform fees. Consequently, the actual amount spent by players is greater. For every dollar made on Google Play, 15% goes to them for the first million dollars, then 30%. This implies that mo.co has received a slightly higher sum from player spending, so while these figures are close, they’re not entirely precise.

Should you not have joined in, Mo.co offers an exciting experience centered around swift, collaborative monster hunting. In this game, you assume the character of a hunter battling Chaos Monsters across different dimensions, improving your equipment, and joining forces with other players to defeat colossal bosses.

If you’re keen on trying out the game mo.co, I recommend checking out the beginner’s guide for a quick start and tips on accelerating your Gear upgrades. For those who love collecting items, take a look at how to obtain mo.gold and merch tokens without spending a dime!

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2025-04-03 19:11

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