Kylie Jenner is slammed for ‘out of touch’ post with fake cops amid tense ICE raids

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Kylie Jenner is facing backlash for her use of cops in her latest Kylie Cosmetics promo.

Kylie, the 28-year-old beauty entrepreneur, has been sharing teasers for her upcoming products, which are inspired by her popular ‘King Kylie’ style from a decade ago.

Okay, so she *finally* dropped something new, and I’m losing it! It was just a short clip, but seriously, it was EVERYTHING. She posted it on Saturday, and it showed her being led down this hallway that looked exactly like a jail – and get this, she was in HANDCUFFS! Two guys dressed like police officers were escorting her. I’ve replayed it like a million times, trying to figure out what it all *means*! I’m obsessed.

She’s now facing criticism for seeming disconnected from current events after mentioning the police in relation to the recent ICE raids.

A Reddit user pointed out the disturbing contrast between serious issues – like unrest and aggressive policing – and the focus on celebrity culture, exemplified by Kylie Jenner posting a provocative photoshoot promoting makeup. They argued that this situation isn’t a joke or exaggeration, but a sign of deeper problems in America.

Another agreed within the thread, ‘She is out of touch.’

Another person brought up the criticism surrounding Kendall Jenner’s 2017 Pepsi commercial, where she ended a tense standoff between protesters and police by offering a can of soda.

Someone wondered if she was intentionally repeating the mistake Kendall Jenner made with the widely criticized Pepsi ad.

The ‘King Kylie’ phase of the reality TV star describes her late teens and early twenties, a time when she was famous for her bold and extravagant fashion choices.

During this period, the celebrity, who transitioned from television to business, paired brightly colored wigs with bold, thick eyebrows, smoky eyeshadow, and full lips.

Someone on Reddit also noticed the timing was strange: with protests happening nationwide against the idea of kings and queens, Kylie Jenner released a photoshoot titled ‘King Kylie’ featuring similar imagery.

Earlier this year, there were no protests referencing the Kings, despite concerns that President Donald Trump might be moving towards authoritarian rule.

On the social media app X, formerly Twitter, one person begged, ‘King Kylie, read the room!’

User @yasyasenia questioned whether the platform could, for once, be used to highlight the ways in which it takes advantage of people.

Someone commented, expressing frustration that while protests (‘There are No Kings rallies’) were happening globally, this particular post felt irrelevant and upsetting. They expressed general dissatisfaction with the world and resentment towards billionaires.

A user on X criticized Kylie’s recent promotion, calling it insensitive given the reports of people being taken by ICE. They felt it demonstrated poor judgment.

Okay, let’s talk about something I’ve been seeing online. Honestly, the reaction to Kylie Jenner’s recent promotional campaign has been *strong*. I’m seeing a lot of people questioning the theme, with some feeling it’s insensitive to use imagery connected to the criminal justice system for branding. And frankly, there’s a lot of pointed criticism directed at Kylie herself, with people expressing strong disapproval of her and her choices. It’s a really complex conversation about responsibility, branding, and awareness, and it’s clear this campaign has really struck a nerve.

Kylie created a short video to generate excitement for her new makeup line. In the video, she wore a black bra and shorts paired with sheer black tights.

The first instance of Kylie being called ‘King Kylie’ happened soon after she released her Kylie Lip Kits in November 2015, while she was starring in ‘Keeping Up With the Kardashians’.

It kicked off the business that would anchor her now-billion-dollar empire.

Last Friday, Kylie reposted a tweet from July 2022 where she asked her followers what products they’d want in a potential ‘King Kylie’ collection.

She plastered the note and its subsequent replies over throwback photos of herself from the era.

One person suggested she ‘restock Kylie Shop with some newbies.’

To celebrate the launch of her new Kylie Cosmetics line, Kylie Jenner reposted a promotional video from YouTube that was originally released in 2016.

Oh my gosh, you guys, I just saw the most AMAZING clip! She was driving this stunning silver Rolls Royce, top down, and honestly, her style was EVERYTHING. She had this gorgeous Louis Vuitton headscarf, a long blonde wig – it suited her SO well – and the cutest low-rise pants. I seriously can’t stop thinking about it!

The three-minute advertisement, directed by Colin Tilley, showcased her lip glosses and has already garnered over 16 million views.

On Sunday, she announced a follow-up to a previous video, calling it ‘GLOSSES PART 2: KING KYLIE RETURNS!’ She shared it on Snapchat for 24 hours, explaining it felt fitting to launch her new King Kylie collection with a continuation of a video she made with @colinseyes and @terror.jr a decade ago.

Kylie excitedly announced the upcoming launch of her ‘King Kylie Collection’ on October 18th, and thanked Mara Teigen, Karinjinsui, and her mom, Kris Jenner, for their support.

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2025-10-12 21:51