Kim Kardashian’s SKIMS Announces Historic Hong Kong Store Opening

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Summary

  • I’m so excited! Lane Crawford, one of the biggest luxury stores in Asia, just announced they’re working with SKIMS to open their very first store in China. As a fan, I’ve been waiting for this – it’s amazing to see SKIMS expanding like this!

  • The brand’s biggest store yet will open in Times Square, Hong Kong, in November 2026.

  • SKIMS, launched in 2019 by Kim Kardashian and Jens Grede, is known for its comfortable and innovative shapewear, underwear, and loungewear designed to fit every body.

Lane Crawford and SKIMS are expanding their partnership, bringing the popular brand to Hong Kong this November. The first-ever SKIMS store in China will open at Times Square, marking a significant step for the brand’s growth in the region.

SKIMS, launched in 2019 by Kim Kardashian and Jens Grede, quickly became a major force in fashion by focusing on solving customer needs. The brand is known for its commitment to inclusivity, comfort, and innovative materials, offering essential clothing designed for everyone. SKIMS has gained a loyal customer base thanks to its focus on comfort and problem-solving, from shapewear that flatters the body to underwear fabrics that stretch incredibly well.

Expanding into Hong Kong with a dedicated store felt like a natural and thrilling move for the SKIMS brand. Kardashian explained, “Hong Kong is a vibrant city with a unique sense of style and a major impact on global fashion.” She believes the new flagship store will allow customers to truly experience the quality, fit, and innovative design of every SKIMS item and is excited to bring the brand’s vision to life in this energetic fashion hub.

As a big fan, it’s awesome to hear Jens Grede talk about how much SKIMS values having physical stores, especially as they’re expanding so quickly in Asia! He really highlighted that being able to actually experience the brand in person is still super important to customers. He specifically mentioned Hong Kong as a key fashion hub, and how teaming up with Lane Crawford is a smart move to help SKIMS grow all over Asia. It’s great to see they’re thinking about this strategically!

SKIMS, known for its online success, is expanding into physical stores worldwide, and its new location in Hong Kong will let local customers experience the brand’s popular collections in person. If you’re looking to refresh your wardrobe basics, stay tuned for details on the November opening of the SKIMS shop within Lane Crawford.

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2026-05-28 10:26