Games

KFC launches “Original Fake Games”, turning clickbait ads into real mobile games

BBG News

KFC Original Fake Games is not an ordinary mobile game, but a clever satire of popular mobile games that rely on fake ads.

Kentucky Fried Chicken, popularly known as KFC, is making headlines with a bold move: the launch of a mobile game that stands out in a crowded gaming marketplace. However, it is not just an ordinary game; the global fast food chain is transforming clickbait advertisements into real mobile games with “KFC Original Fake Games.”

Published by Eterna Software, KFC Original Fake Games features the brand’s iconic figure, Colonel Sanders, as the playable character. The global fast food chain is strategically targeting the same digital ad spaces where misleading game ads typically appear, redirecting viewers to games that genuinely reflect what they advertise.

Currently, there are four modes available in the app: “The One with Rolling Barrels,” “The Trapped King One,” “The One with the Giant Pin,” and the newly added “The Weird Tennis One.” Each game features three levels and approximately 15 minutes of gameplay. However, there is potential for further development; new stages and possibly additional game modes could be introduced in the future to enhance user engagement.

The community sees this approach as a clever satire of popular mobile games that frequently rely on misleading advertising that portrays fake scenarios. This innovative initiative not only highlights KFC’s creative marketing strategy but also addresses a growing demand for transparency in mobile game advertising.

To reflect on recent years, clickbait game ads have become a notorious form of advertising, with the majority of users finding them highly annoying. You might encounter these misleading advertisements multiple times a day, featuring gameplay that doesn’t reflect the actual in-game experience.

Despite the assumption that people would have grown accustomed to this pattern by now, it’s astonishing to find out that these types of games are still attracting millions of downloads and generating substantial income. Data from App Magic reveals that games employing these advertising tactics, such as Homescapes and Whiteout Survival, remain at the top in terms of both downloads and revenue in the market.

“Over 100 million people download these games daily and then immediately delete them because the actual games look nothing like the amazing ads,” KFC criticized this phenomenon, as they promise to give the real gaming experience through KFC Original Fake Games.

KFC’s Original Fake Games is available for free download from the Apple App Store, with an Android version expected to launch soon on Google Play. You can also visit its official website at originalfakegames.com.

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2025-03-15 20:45

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