Heroic, the Norwegian esports organization, secured a significant partnership agreement with betting platform Razed, as their Counter-Strike: Global Offensive teams are now backed by this deal.
The Norwegian esports organization, HEROIC, has acquired a significant sponsor for their Counter-Strike 2 team. They are collaborating with a sports and esports betting platform based in Costa Rica named Razed. This partnership is intended to bolster both the main CS2 roster and the academy team of HEROIC.
Razed as a major sponsor of HEROIC CS2
As a devoted fan, I’m thrilled to share that Razed branding will now grace the jerseys of our beloved HEROIC team! This isn’t just a visual change; it extends to their digital platforms too, making sure we’re immersed in the HEROIC experience wherever we are.
But that’s not all! Exclusive content is on its way, offering an insider’s peek at our teams and more opportunities for us to engage with them. Behind-the-scenes access and exciting campaigns await, creating unforgettable moments for us fans to cherish together.
Krystian Jaroszynski, the Chief Commercial Officer at HEROIC, highlighted that the collaboration was based on mutual beliefs. He mentioned that among numerous industry players, Razed caught their attention as an ideal partner. “Their core values resonate with us – entertainment, responsibility, and a genuine passion for esports,” he said. “Through this partnership, we will be able to generate more engaging content and fantastic experiences for our audience.
Instead, let me rephrase it: Marty, the head of marketing at Razed, gave further details about their choice to back the Norwegian organization and esports in general. “HEROIC is known as one of the top Counter-Strike teams globally, and we’re honored to be part of their ongoing success. Esports betting is a rapidly expanding market, and we think this partnership with HEROIC combines our creativity, ambition, and a mutual drive for victory.
At present, HEROIC has formed teams for Dota 2, Fortnite, and VALORANT, along with their main and academy CS2 teams. Their collaboration with Razed is currently exclusive to the Counter-Strike divisions; however, as iGaming sponsorships gain more acceptance among publishers and organizers, this arrangement could expand shortly.
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2025-09-05 18:40