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G-SHOCK Channels the Essence of ‘Fantastic Four’ in New Timepiece Collaboration

BBG News

Summary

  • G-SHOCK and Marvel to launch a Fantastic Four collaborative watch set to coincide with the film’s release
  • The collaboration stars four distinct models sporting retro-futuristic designs featuring glow-in-the-dark dials

G-SHOCK collaborates with Marvel Studios for a special release of a collector’s set in honor of the upcoming premiere of The Fantastic Four: First Steps. This partnership honors Marvel’s founding superhero team, which includes Mister Fantastic, Invisible Woman, Human Torch, and The Thing.

This collaboration presents four unique timepieces, ranging from the GA-700HDS, GA-110HDS, GA-6900HDS, and GA-2100HDS models, each embodying the spirit of a team member. Built for ultimate toughness, these watches carry G-SHOCK’s renowned shock resistance, a water resistance depth of 200 meters, and construction that withstands both heat and freezing temperatures. The dials have a sci-fi glow-in-the-dark appearance, accompanied by white and blue details that echo the retro-futuristic vibe of the Fantastic Four universe. Special packaging inspired by the 1960s and collectible pin badge sets provide fans with a tangible link to the film’s enduring legacy.

In a fun and lively approach, Marvel’s cherished robotic character H.E.R.B.I.E. takes center stage in G-SHOCK’s promotional video, subjecting their timepieces to dramatic endurance trials that underscore their robustness and adaptability. The campaign will be bolstered by bite-sized content on social media, retail outlets, and digital platforms. Prices for these durable watches fall between £100 – £119 GBP (approximately $136 – $163 USD). For further details, check out the collaboration’s dedicated webpage here.

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2025-07-05 06:55

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