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“FC Mobile is the blueprint of our mobile strategy”, says EA CFO during its FY25 Q1 call

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“FC Mobile is the blueprint of our mobile strategy”, says EA CFO during its FY25 Q1 call

As a die-hard football enthusiast with decades of following the sport, it’s hard not to get excited about the latest developments in the gaming world, especially when it comes to the genre I love so much – mobile football games! And with FC Mobile shattering records and leading Electronic Arts’ mobile strategy, it feels like we’re witnessing history being made right before our eyes.

The popular football game titled “FC Mobile” by EA Sports stands out in its genre and boasts a massive global fanbase. Notably, the Chief Financial Officer of Electronic Arts also shared this positive viewpoint, stating that FC Mobile serves as the foundation for their mobile game strategy during the EA Fiscal Year 25 earnings Q1 call.

FC Mobile achieved a record Q1 net bookings result in FY25

Commencing the earnings discussion, it was Andrew Wilson, CEO of EA, who unveiled a thrilling outlook for the fusion of sports entertainment and gaming. He highlighted how the border between conventional sports and interactive play is becoming increasingly indistinct, enabling countless fans to forge stronger bonds with their preferred athletes, teams, and events through EA SPORTS.

“FC Mobile is the blueprint of our mobile strategy”, says EA CFO during its FY25 Q1 call

CFO Stuart Canfield mentioned the game’s performance. It is reported that results were better than expected, although down compared to the previous year’s World Cup-driven growth. Nonetheless, the new franchise is up mid-single digits compared to its predecessor, the FIFA Mobile series.

Discussing their earnings, FC Mobile set a new high for Q1 net bookings, thanks to a surge in spender acquisition fueled by enhanced gameplay and real-life events. This is fantastic news for the company as it’s their initial quarter since the rebrand, marking their first year under this new identity. The triumph of FC Mobile serves as a model for Electronic Arts (EA) in terms of mobile strategy, using mobile platforms to expand its most successful franchise.

FC 25 is expected to be released on or before September 2024, at the end of FY25 Q2

As an eager fan, I’m excitedly anticipating what FC 25 has in store for us next year! With sights set on significant growth in FY25, the highly-awaited launch of EA SPORTS FC 25 at the tail end of Q2 is expected to be a game changer. New gameplay mechanics, tactical enhancements, and a freshly redesigned social experience are all set to ignite excitement within our community. I can hardly wait!

According to the official announcement, it’s likely that FC 25 will debut no later than September 2024. In a similar timeframe, we anticipate the release of FC Mobile 25 as well.

“FC Mobile is the blueprint of our mobile strategy”, says EA CFO during its FY25 Q1 call

Patience shall pay off, for the upcoming game boasts groundbreaking, authentic gameplay fueled by sophisticated AI and authentic football stats. It’s also set to debut a fresh, interactive 5v5 mode named “Rush,” accessible across all primary modes, in addition to a content creation kit. Whether it will be mirrored in FC Mobile is uncertain, but the FC platform promises a more captivating and engaging experience overall.

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2024-08-01 03:11

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