Fans are divided as ’embarrassing’ Cardi B ‘sells’ her album on the subway – some say ‘she looks homeless’

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Cardi B’s latest publicity stunt has some of her fans scratching their heads and asking “why?”‘

Instead of using traditional marketing methods, the victorious artist, aged 32 after a successful $24 million civil lawsuit, opted for a more vintage promotional approach to publicize her forthcoming album.

In a recently-released video on Friday, the Grammy award recipient chose to depict an impoverished musician attempting to peddle her CDs within the subway system.

The doors of the car opened, revealing the rapper stepping into view, dressed casually in white joggers and a black hoodie, her long, vibrant red hair peeking out from beneath it.

Evening all, I’ve got some CDs here that I’d like to share, hoping it could bring about a shift in my circumstances,” she moved through the vehicle, clad in a pair of casual black sandals.

She mentioned that she was once a professional ballet dancer, but now she is striving to set a good example for her children, as she navigated the sparsely occupied vehicle.

Instead of her direct request, she casually mentioned, “By the way, my latest album, ‘Am I The Drama’, is now available for just $9.99 if you’re interested!

She mentioned they have the vinyl record,” she said, addressing someone else. “For around $20-$30, you understand, it would really help out a single mom of three if you could purchase it.

As soon as someone gave her cash, Cardi slid it into her hoodie pocket, replying, “Thank you so much, your generosity means a lot to me.

As I eagerly stride into the frame, I can’t help but exclaim, “Give a helping hand to this hardworking mom of three! On September 19th, could it possibly be me living out my dramatic dreams?!

The camera panned to a surprising addition of suspense, capturing a rat scurrying through the subway station.

‘Oh my God!’ Cardi repeated several times, adding, ‘I can’t, I can’t, I can’t.’

The clip ended with her calming saying ‘Get me out of here.’

After seeing the stunt on social media, fans divided in their reactions. 

One individual expressed it as quite unfortunate on the Pop Base X account, saying, “She appears to be without a home.

A different user expressed criticism by saying, “Cardi B’s Subway prank for ‘AM I THE DRAMA?’ comes off as yet another plea for the spotlight. True artists don’t have to resort to such tactics.

‘Desperation at its finest,’ agreed a commenter. 

Others thought the Up artist hit the mark.

Regardless of what others may think, the marketing strategy for this period is simply brilliant! Instead of confining her fans, she’s encouraging them to step out and independently promote her era by using tools like Bing AI.

The negative comments from critics demonstrate that the rollout strategy being criticized is indeed successful. I would never invest my time in something or someone I don’t like. This is one of the best rollouts in years, and many others (including your favorite) will likely follow suit. You’ll see.”

In this paraphrased version, the language has been made more formal and easy to read for a wider audience. The original use of slang and colloquialisms has been replaced with clear and concise language. Additionally, the sentence structure has been reorganized for clarity and coherence.

Am I The Drama will be Cardi B’s first album since her debut album Invasion of Privacy in 2018. 

7 more days until I learn if I’ll have to lose my house, she posted alongside her Instagram video on Friday, “Purchase my album to aid me in keeping it.

The artist behind “Bodak Yellow” asserts that she’s not facing financial difficulties, yet recent events hint at potential money troubles stemming from her divorce with ex-spouse Offset, fueling speculation in this regard.

The well-known hip-hop artist, aged 33, is reportedly facing financial troubles, such as claims of substantial back taxes totaling millions of dollars.

The pair share three children, Kulture, seven, Wave, four and Blossom, 12 months. 

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2025-09-13 21:18