Movies

Diddy’s music sees whopping increase in streams amid sex trafficking arrest and viral ‘freak-off’ claims

BBG News

As a devoted fan who has followed Diddy’s illustrious career since the golden age of hip-hop, I must admit that I find this recent surge in his music streams intriguing, to say the least. It seems that controversy often serves as a double-edged sword for artists, with their popularity either soaring or plummeting based on the public’s reaction.

Streaming numbers for Diddy’s music have climbed up significantly since the rapper was taken into custody last week due to allegations of sex trafficking and racketeering.

As a diehard fan, I couldn’t help but notice some fascinating trends in Diddy’s musical streamings! Luminate, a top-notch data and analytics firm, recently unveiled a 18.3% surge in on-demand listens of his tunes during the very week he was taken into custody, compared to the week preceding it, as reported by the Associated Press. Quite intriguing, isn’t it? The power of music and its influence on our emotions never ceases to amaze me!

As a devoted admirer, I’m proudly associated with the musical empire of Diddy, whose staggering net worth, as reported by Forbes in June, soared to an impressive $400 million. His melodious creations are effortlessly accessible across a myriad of streaming platforms such as Spotify, Amazon Music, and Apple.

An increase in streaming numbers following controversy is not uncommon.

Following a documentary that allegedly implicated R. Kelly in instances of sexual misconduct with women and minors, his fanbase appeared to grow significantly, approaching almost double its original size.

Combs is accused of federal sex trafficking and organized crime. The accusation, which covers allegations from 2008 onwards, claims that he exploited, intimidated, and forced women for a prolonged period to satisfy his sexual needs, safeguard his image, and hide his actions.

He has pleaded not guilty to the charges.

Diddy’s music is available for streaming on a variety of platforms, including Spotify.

According to Business Insider’s report from 2020, an artist on Spotify can potentially make as little as $0.0033 for each stream of their music. If we look at this specific artist’s Spotify profile, it indicates that he gets approximately 9,758,290 monthly plays.

A surge in the popularity of Diddy’s music is intriguing, considering that it came following the public release by CNN in 2016 of a video showing Diddy physically abusing his ex-girlfriend Cassie Ventura.

In simple terms, comparing the events that unfolded right after Cassie sued him in November 2023 to when the video was made public in May 2024, as reported by The Hollywood Reporter.

According to a recent report, the number of music streams under Diddy’s stage name dropped by approximately 51.8% during the second week of December compared to the first week, which was two weeks after the swift resolution of the lawsuit.

According to THR, citing data from Luminate, the number of streams for Sean Combs, also known as ‘Diddy’, decreased significantly, falling from 2,624,000 to 1,265,000.

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2024-09-23 23:48

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