Victoria Beckham has given her blessing to her son Cruz’s girlfriend, Jackie Apostel, by having Jackie model clothes from Victoria’s new collection for GAP.
On Monday, the 30-year-old shared several new photos on Instagram from the Beckham family’s recent trip to Miami.
I was so excited to see her rocking a grey hoodie from GAP’s new collection! It’s totally giving me 90s vibes, and she looked amazing in it.
Victoria commented on the post saying: ‘Love this on u!!!’ alongside a series of red heart emojis.
I’ve been noticing a lot of buzz around photos a friend shared from Miami! She posted a bunch of cute snaps, captioning them with a sweet ‘thank you, Miami!’ and they also showed her looking very loved-up with her partner, Cruz – they were definitely not shy about the PDA!
The GAP collection is inspired by her classic look, with pieces like denim jackets, capri pants, and basic, simple tees.
This collaboration marks a strategic move for the fashion world, as Victoria Beckham is partnering with a popular, well-known retail brand, essentially endorsing its return to prominence.
Victoria says it feels like a dream come true, and she hopes the next generation of fashion lovers will experience the same joy she felt shopping at Gap when she was a teenager and young adult.
She recalled being thrilled when she visited Gap with her mother and sister, telling The Sunday Times about the happy memory.
‘Growing up, it was only ever the high street. I wasn’t in a position to wear designer clothes.’
This launch will not only give Victoria more room to showcase her unique, vintage-inspired designs, but it will also help her business become more financially secure, as previous independent projects haven’t been consistently profitable.
Her fashion and beauty business lost over £66 million between its launch in 2008 and the end of 2022.
After struggling for fifteen years, she finally became profitable by the end of 2023, marking a remarkable turnaround.
She achieved this success with an £890 handbag, £30 eyeliner, and a smart social media plan. She posts makeup tutorials on TikTok that have garnered millions of views.
The new collection she designed combines Beckham’s precise, tailored style with Gap’s timeless American look, focusing on the core pieces every modern closet needs.
These clothes are made to feel effortlessly chic and comfortable, taking basic wardrobe essentials and upgrading them with careful design and a flattering fit, so you can feel confident and stylish.
She portrays Gap as a classic American brand known for creating consistently stylish and enduring clothing.
The result is a collaboration that feels both personal and incredibly precise.
This 38-item collection combines the best of both brands, featuring high-quality denim, khakis, t-shirts, and fleece.
The style transitioned from practical, khaki-colored skirts and jackets to a bolder look featuring thick fleece pieces with prominent logos.
Jeans are central to the new collection, with the ‘Arc Jean’ as a key piece. The collection also features timeless straight-leg and capri styles, all designed to be worn together in matching shades.
The collection is completed with classic white button-down shirts and well-made jackets like trench coats and bombers, perfect for layering as the seasons change.
The collection features high-quality materials and elegant designs, all subtly branded with red ‘VB’ stitching.
The Gap x Victoria Beckham collection launches on Friday, in store and at gap.com
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2026-04-21 01:03