Hamburg to Open UBS Digital Art Museum, Europe’s Largest Immersive Art Destination

In simple terms, Europe’s largest digital and immersive art museum, known as the UBS Digital Art Museum, is going to be established in Hamburg. This museum will start functioning in 2026. The opening of this museum is a significant event in Europe’s cultural history. The entire building, spanning over 6,500 square meters, will initially be transformed by the renowned Japanese art collective teamLab for its debut.