Balenciaga partners with PUBG to bring luxury fashion into gaming

by

Think luxury and gaming don’t mix? Think again! Balenciaga and PUBG have teamed up, and here’s everything you need to know about their exciting new partnership.

Okay, so this is pretty cool – Balenciaga, the high-fashion brand, is actually getting into gaming! They’re teaming up with PUBG Mobile and the regular PUBG: Battlegrounds. It’s a big deal because it’s bringing luxury fashion and gaming together in a way we haven’t really seen before, and I’m excited to see what they come up with.

Balenciaga x PUBG

From now until December 14th, PUBG Mobile players can experience a unique collaboration with Balenciaga, the fashion house known for its daring style. This partnership brings exclusive clothing and items to the game, along with special rewards and a brand new, Balenciaga-themed map called World of Wonder.

Players can earn unique Balenciaga outfits in PUBG Mobile, combining high-fashion designs with trendy streetwear, while still maintaining the game’s distinct look and feel.

The Balenciaga and PUBG collaboration features outfits designed with the fashion house, including a special Couture Armor set. This outfit takes inspiration from a 3D-printed armor piece Balenciaga presented at their Paris fashion show, and combines classic tailoring techniques with a modern, futuristic style.

The collection also features the Corseted Hoodie, Pink Puffer, and Standard styles from Winter 25. These pieces reimagine Balenciaga’s Winter 2025 ready-to-wear line, offering a new and modern look at the season’s designs.

In-game exclusive items

PUBG Mobile players can also get special items like the Invisible Rectangle Sunglasses, Faux Fur Helmet, and Balenciaga Backpack – each with three upgrade levels. Other available items include the Balenciaga Parachute, a Balenciaga avatar crest, a Balenciaga chain avatar frame, and Balenciaga graffiti. Plus, three unique space-themed gifts – Dripley, B-Flame, and BB Paris – will add some extra flair to the game.

Balenciaga x PUBG: The real world merchandise

The partnership between Balenciaga and PUBG isn’t limited to the game; they’ve also created a collection of real-world merchandise. This includes T-shirts, hats, and keychains, which will be available starting November 14th. You can find the collection at select Balenciaga stores and online in Australia, Saudi Arabia, Singapore, South Korea, Thailand, the United Arab Emirates, and the United States.

The partnership will be a major highlight of the first-ever PUBG UNITED 2025 event. For the first time, the PUBG Global Championship (PGC) and PUBG MOBILE Global Championship (PMGC) will be held together on one stage, marking the beginning of a new chapter for esports.

To celebrate this achievement, the winning team will receive a special Balenciaga bomber jacket, created in collaboration with us. It represents the highest level of skill and recognition in the world of competitive gaming.

Balenciaga and PUBG are teaming up to release a series of in-game items and content inspired by the fashion brand. They aim to combine Balenciaga’s unique style with the look and feel of PUBG. More information about the Balenciaga update for PUBG: Battlegrounds will be shared soon.

Read More

2025-11-14 18:41