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Audemars Piguet Unveils New AP House at The Henderson in Hong Kong

BBG News

Audemars Piguet, a renowned Swiss watch brand, has increased its worldwide influence by inaugurating its newest AP House in Hong Kong. This new location is nestled within The Henderson, one of the city’s most distinguished modern architectural milestones.

The newly built AP House has been thoughtfully created to give visitors an upscale and engaging encounter with the Audemars Piguet brand. It provides a cozy environment for collectors and aficionados to delve into the newest Audemars Piguet watches. This space skillfully combines modern sophistication with a warm ambiance, mirroring the brand’s dedication to both craftsmanship and innovation.

Nestled within The Henderson, a remarkable architectural creation by Zaha Hadid Architects, the AP House boasts captivating vistas of Hong Kong’s iconic skyline. Inside, every detail is carefully chosen to reflect bespoke furniture, artworks, and design features that embody the brand’s rich history. This perfect blend of contemporary opulence and traditional craftsmanship creates a timeless ambiance.

Instead of just a shopping area, AP House conceptually overhauls the conventional boutique feel, inviting visitors to explore Audemars Piguet’s watchmaking craftsmanship in an ambiance reminiscent of a personal home. The debut of AP House at The Henderson signifies a major achievement in the brand’s Asian footprint, underscoring its dedication to offering unique experiences to its patrons.

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2025-03-06 13:25

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