Last month’s planned filming for the BBC series Stacey & Joe was cancelled, which caused concern among the production team.
Crews were booked and schedules cleared, but the production was halted at the last minute.
Apparently, the show has been delayed because Stacey Solomon, a popular BBC personality, is considering taking a break from public life, despite previously enjoying the attention.
According to a source, the show was originally scheduled to launch in December. While the BBC might claim it’s been delayed, the real reason is unclear, and the situation feels unusual. Given that this is one of their most important programs, this isn’t typical behavior.
The sudden stop reportedly worried people at the broadcasting company and those handling her complicated business interests.
As the Daily Mail reported today, Stacey is no longer a client of YMU, a major entertainment company that represents stars like Take That, Ant and Dec, Nicole Scherzinger, Amanda Holden, and Claudia Winkleman.
Okay, so I’ve been following everything closely, and apparently Stacey and YMU have officially split! A source at YMU told me it was all very friendly and they both agreed it was time. They’re trying to keep it super low-key, but they are still finishing up any deals Stacey already had going – they’re seeing those through to the end, which is good of them, honestly. I’m just… processing it all, you know?
Despite initial appearances, sources within the industry say the departure wasn’t amicable, and involved several disagreements.
According to a source, Stacey has parted ways with her agency, YMU. She’s significantly scaled back her branding work and is now represented by a legal firm. While her assistant is currently handling day-to-day operations, YMU will continue to manage her existing contracts to ensure they receive payment, which is standard practice. Reports suggest there was significant tension with YMU, and that the agency experienced financial losses related to their work with her.
Stacey’s departure from such a large company is a serious warning sign, according to someone familiar with the situation. There’s a lot of confusion internally, and it’s surprising because she doesn’t appear to have the financial freedom to leave. She’s the primary income earner with a large family and significant expenses, so living on a single income will be a challenge.
Stacey owns Pickle Cottage, a large five-bedroom house in Essex worth £1.2 million, and it’s legally in her name. This is despite her husband, Joe Swash – a former actor from EastEnders – having faced bankruptcy twice.
She’s earned significantly more money than he has for a long time – not only from her television roles, but also from various advertising deals.
Even more surprisingly, sources say 36-year-old Stacey is now planning to end several of her profitable sponsorships, a decision that could cause significant financial hardship for the companies involved.
According to one insider, she has a reputation for being difficult to work with. People often find her frustrating, I’m told.
The situation is quite serious, and I hear Stacey has hired a financial advisor to help manage her finances as she transitions to a new career path, the details of which are currently unknown.
And she certainly has much to thank YMU for.
In addition to her TV projects, she hosts the parenting podcast ‘Here We Go Again,’ has clothing and home goods lines at Asda and Primark, and collaborates with the haircare company REHAB.
The celebrity has a successful partnership with jewelry company Abbott Lyon, and has previously collaborated with brands like In The Style and Jet2.
Although many people in the industry appreciate her approachable and genuine personality, some have found her difficult to collaborate with.
I’ve followed Stacey’s career for a while now, and it’s pretty clear she’s always played things her way. I’ve heard from people who’ve worked with her that she doesn’t hesitate to move on from agents and PR firms, even those who’ve really put in the effort for her. It seems like she’s gone through a lot of different teams to get to where she is today, constantly searching for what works best for her.
She’s encountered many people over the years who don’t speak highly of her. She often expected a lot from others, which made things difficult.
Stacey leaving YMU comes at a particularly difficult time for the BBC. The network has been strongly supporting her as part of its efforts to attract younger viewers.
She and her husband are key figures the BBC is relying on to attract viewers and compete with ITV’s ratings.
The show featuring Stacey and Joe, which first aired in April and then again in September, proved to be very successful.
Millions of people are watching the couple and their large, blended family – they have six children in total, including three they share and three from previous relationships – at their home in Essex.
I absolutely loved Stacey’s previous show, ‘Sort Your Life Out’ on BBC One – it was such a hit they’ve already made five seasons! This new show really feels like a natural extension of that, building on everything that made the first one so great.
I’ve heard rumors that even that show is in trouble, with people saying Stacey is also considering leaving.
Okay, so I heard through the grapevine that the BBC was thinking about maybe getting someone else to host ‘Sort Your Life Out’ – can you believe the nerve?! But Stacey absolutely shut that down, and honestly, good for her! It’s her show, she built it, she is ‘Sort Your Life Out’! I mean, who else could possibly bring that amazing energy and honestly help people transform their homes and lives? It just wouldn’t be the same!
Reports surfaced in May suggesting Stacey wished she hadn’t joined the show ‘Stacey & Joe.’ She reportedly struggled with the negative reactions and worried about how their disagreements were being perceived by viewers.
It’s safe to say living with a film crew constantly present in your home would be incredibly difficult, especially when you have young kids and are already dealing with challenges in your marriage.
I’ve heard things have been really difficult lately, and Stacey is finding it hard to deal with the negative reaction to her new reality TV show.
People involved with the show Stacey & Joe report that there’s been growing tension and difficulty on set at Pickle Cottage.
And signs of strain have occasionally even spilled into public view.
Oh my gosh, you will NOT believe what I saw! I was near the set in Westcliff-on-Sea last year, and Joe and Stacey had a huge fight at the train station. I mean, a proper blow-up! Joe just stormed off, practically fuming, and vaping like crazy. And poor Stacey… she was absolutely sobbing, right there in public! The camera crew were all just standing around looking totally shocked. It was awful, but also… I was there! I witnessed it! It was so intense, I can’t stop thinking about it.
‘This is the thing: it’s not always as lovely as they make out,’ says a source who knows them.
Afterward, it was reported that the two had attended couples therapy to work through difficulties in their relationship, such as poor communication and challenges related to Joe’s ADHD.
In one episode of the show Stacey & Joe, Joe shares that he worries he doesn’t quite fit into Stacey’s seemingly ideal life and feels like a burden.
And then there’s the matter of her sister, who is also represented by YMU.
Just recently, Jemma Solomon unexpectedly shut down her home organizing company, The Label Lady, which she and her husband, Lee, had spent six years building.
The company also received investment from Lord Sugar, a well-known business leader, who joined their board of directors in 2021.
According to filings with Companies House, the business has seen its net assets decrease for the past three years. Cash reserves have dropped significantly, from £630,000 to £342,000, and inventory has piled up to over 100,000 units, suggesting sales are slowing down.
It was really tough to share, but I had to announce the closing of my business in a video on Instagram. Honestly, it was emotional! The timing wasn’t ideal, as I was also seeing a lot of comments and messages from customers who hadn’t received their orders or hadn’t gotten a response to their emails, which just added to the stress of it all.
She admitted it felt unsettling to think about losing her job, and said her husband was also quite anxious about the decision.
‘I will be honest, we don’t quite know what that new beginning is yet,’ she added. ‘And we’re going to be a little bit selfish.’
Jemma, age 37, now creates an online persona that looks a lot like Stacey’s – she shares carefully chosen photos of home life, posts sponsored content about family, and constantly seeks attention online.
Considering Stacey’s decision to stop doing sponsored content, her leaving YMU, and her sister now focusing entirely on social media influencing, some industry insiders think a larger shift in strategy is happening.
YMU has weathered high-profile departures before.
Stacey was a major asset to the company, and her departure hasn’t been missed by industry insiders.
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2026-01-23 20:10