Even after Brooklyn Beckham publicly criticized them, his family seems to be winning public favor. They’re reportedly using a clever PR campaign to repair their reputation after recent issues.
Only a few days after making shocking accusations online – including a strange claim that Victoria danced inappropriately with him at his wedding – a happy Brooklyn, 26, was seen out with his wife, Nicola Peltz, 31, on Thursday.
Romeo, age 23, was seen happily walking around Paris, and Cruz, 21, just announced his first tour. PR expert Nick Ede believes these public appearances are likely the brothers’ way of showing the family is doing well, despite recent reports to the contrary.
After a campaign by her fans went viral, Victoria has reached Number One for the first time ever this week with her 2001 song, “Not Such An Innocent Girl.”
Nick advised that when personal family problems become public, the best way to handle the situation from a public relations perspective is to demonstrate a consistently positive and stable approach. Instead of responding to emotional reactions with explanations, focus on maintaining a sense of normalcy and forward momentum.
I think the attention on Victoria’s new song and all the memes about her and Brooklyn have overshadowed the conflict naturally, without any need for pushing it.
The internet’s unexpected choice to playfully tease rather than show support has actually helped David and Victoria by lessening the impact of the situation.
What’s striking is that David and Victoria Beckham seem to be focusing on returning to their normal routines rather than responding to recent events. Victoria has continued promoting her products online, and they’ve both publicly supported their children, signaling that they’re carrying on with life as usual.
Seeing the younger boys move forward with their lives – Cruz focusing on his music and Romeo appearing happy and at ease – suggests the family isn’t falling apart. It gently shifts the focus away from any drama or conflict.
He explained that the Beckhams were likely advised to avoid getting into a public argument. The best way to handle personal issues becoming public, he said, is to focus on moving forward and demonstrating a positive, stable image, rather than responding with emotional statements.
Nick explained the family’s successful PR approach, saying it was because they seemed genuine and real.
As a long-time follower, I’ve noticed people can spot a fake PR push a mile away, and this definitely doesn’t feel like one of those. Brooklyn’s been openly talking about the PR side of things online, which means the team knows everyone will be scrutinizing them – and rightly so – if anything seems forced or inauthentic. They’re under the microscope, and they know it!
Nick explained that he thought the Beckham family’s brand would bounce back, largely because they’ve been well-known and popular in the country for many years.
A single misstep doesn’t negate a positive past. In fact, it can make public figures seem more relatable. This is typical of the parasocial phenomenon, where people feel a sense of connection with celebrities like the Beckhams.
Connecting with fans helped boost their popularity, and as we’ve seen, motivated Victoria to finally reach Number 1 with a song released 20 years ago – all thanks to fan support, with no promotional campaign needed.
Okay, so after talking things through with the family, we’ve all agreed the best approach right now is to stay grounded and not overreact. Brooklyn shared some surprising news, and we’re giving everyone a little time to process it and let things settle down naturally. It’s about letting the initial shock fade before we address anything further – a little space can really make a difference!
The situation eventually calmed down, and the Beckhams realized it was best not to draw any more attention to the issue. Above all, they want what’s best for their son and are focused on supporting him.
Brooklyn issued a six-page statement saying he doesn’t want to repair his relationship with his family and claims his parents are attempting to sabotage his marriage to Nicola.
After recent shocking revelations, Victoria Beckham received a welcome lift when her song climbed the charts. This success was fueled by a social media movement aiming to right what they see as a wrong – the fact that Victoria is the only Spice Girl who hasn’t had a solo number one hit.
Victoria’s youngest son, Cruz, also joined in promoting the new release by using his mother’s song as background music in an Instagram Story on Thursday.
I’ve been seeing a lot of promotion for Victoria Beckham’s music lately – more in the last day than I have in two decades! I’m really enjoying it and hoping she gets to number one – it would be an amazing surprise.
‘Download “Not Such An Innocent Girl”. We are unhinged. Stream Posh. It’s a national emergency.’
Once Posh Spice’s song hit number one, fans excitedly celebrated online, saying things like, ‘We finally did it! Posh Spice has her first solo number one hit, and everything feels right. It just goes to show you shouldn’t ever underestimate the British public when they really want something.’
From humble beginnings to chart-topping success, we celebrate Victoria! A historic moment has occurred, and a national period of mourning is now over.
People who are following Victoria’s song will find out if it makes the top 100 on the Official Singles Chart by 6 PM on Friday.
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2026-01-23 14:50