Kim Kardashian’s SKIMS Opens First UK Flagship Store on London’s Regent Street

Summary

SKIMS has launched its first standalone store in the UK, located on London’s famous Regent Street. The spacious, 12,000-square-foot shop – designed by Rafael de Cárdenas Ltd. – is SKIMS’ biggest retail location in Europe and features the brand’s complete range of products, including underwear, shapewear, loungewear, menswear, accessories, and the NikeSKIMS collaboration.

SKIMS has launched its first store in the UK, opening a large flagship location on London’s famous Regent Street. The 12,000-square-foot space is designed to fully represent co-founder Kim Kardashian’s vision for the brand and represents an important step in SKIMS expanding internationally.

Rafael de Cárdenas Ltd. designed the SKIMS store on Regent Street to reflect the brand’s unique style. Guests are first greeted by a large sculpture created by Vanessa Beecroft, then move into an open space featuring gentle curves, elegant details, and materials that are pleasing to the touch.

This SKIMS store is the brand’s largest in Europe and features its widest range of products available in the UK. Customers will find everything from everyday underwear and shapewear to loungewear, men’s styles, accessories, and the new NikeSKIMS collection, all organized in a thoughtfully designed space.

The SKIMS London flagship on Regent Street is officially open to the public.

2026-07-24 06:55