Google announced it will be reducing its workforce by dozens of employees at its Sunnyvale location. This follows similar job cuts at other major technology companies.
According to a notice received by The Times, Google informed the California Employment Development Department on Monday that it will be reducing its workforce in Sunnyvale by 50 employees.
According to Rob Enderle, principal analyst at the Enderle Group, a consultancy based in Oregon, tech companies are reducing their workforce both to prepare for a potential economic downturn and to benefit from the increased efficiency offered by artificial intelligence. He notes this is a dual strategy – bracing for a recession and streamlining operations with new technologies.
He explained they are getting ready for a possible economic slowdown, and that companies frequently reduce spending before negative news emerges to maintain healthy financial statements. He stated, “We’re preparing for a bit of a downturn and companies often like to cut ahead of bad news like that so they can keep their financials solid,”
This August, Salesforce announced it eliminated 4,000 positions in its support teams, explaining that artificial intelligence was now handling many of those tasks automatically. Several other major tech companies – like Intel, Microsoft, and Meta – have also decreased their workforce this year, while simultaneously increasing investment in AI.
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According to a report from CNBC on Wednesday, Google cut over 100 positions in design within its cloud computing department.
As a film enthusiast, I was surprised to read that Google recently filed a notice with the state detailing some job cuts. Apparently, the roles affected included people working in user experience, software engineers, and business program managers. I first heard about the layoffs specifically in the cloud division from a report by Business Insider. It’s always a bit unsettling to hear about these things, even if it doesn’t directly impact my world of film and storytelling, as it shows the tech landscape is constantly shifting. I’m curious to see how this impacts innovation in the long run.
According to Enderle, AI is currently quite capable when it comes to coding and design work… provided someone can clearly explain what they need. This boosts the efficiency of designers. However, if you don’t also see a similar increase in the amount of work, you’ll likely end up with more staff than necessary. He emphasized that simply adding AI isn’t enough; workload needs to be considered.
Google, which is based in Mountain View, did not immediately respond to a request for comment.
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The technology sector, previously considered a secure career path, is still experiencing layoffs in 2025. Companies like Meta, Block, Autodesk, and others have reduced their staff numbers.
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2025-10-04 00:01