
Every year in September, Apple unveils its eagerly awaited event, showcasing updates to its device range, attracting thousands of live stream viewers and attendees in person. Although customers may not be receiving a foldable or “all glass” iPhone just yet, Apple has launched a brand-new iPhone model as part of its ultralight Air lineup. In 2025, the Silicon Valley giant’s flagship releases are headlined by the incredibly slim iPhone Air, the iPhone 17, the third iteration of AirPods Pro, and the Apple Watch Series 11. Below, read more for a detailed look at each product.
The iPhone Air





The ultra-slim iPhone Air, measuring only 5.6mm thick, is the thinnest iPhone yet, boasting a robust titanium build and a tough Ceramic Shield 2 front cover for excellent scratch and crack resistance. Equipped with a top-notch 6.5-inch Super Retina XDR display featuring ProMotion technology up to 120Hz, this phone is driven by a powerful trio of chips – the A19 Pro, N1, and C1X. These components enable a cutting-edge 18MP Center Stage front camera and an adaptable 48MP Fusion main camera system. Pre-orders for the initial edition kick off on September 12, with its official launch taking place on Friday, September 19, available in four colors: space black, cloud white, light gold, and sky blue.
The iPhone 17





Additionally, the firm unveiled the latest iPhone model, dubbed the iPhone 17. This new device boasts substantial performance enhancements, propelled by the A19 chip. The chip’s 6-core CPU operates 1.5 times faster, and its 5-core GPU is twice as swift as the A15 Bionic. Key features of the iPhone 17 include a 6.3-inch Super Retina XDR screen with ProMotion technology, an upgraded camera system comprising all 48MP rear cameras, and the robust Ceramic Shield 2 for improved durability. The device also introduces the innovative Center Stage front camera. Priced at $799, the iPhone 17 will be available in five colors alongside the Air model, offering storage options of 256GB and 512GB.
The Apple Watch Series 11





For health-conscious individuals and fitness enthusiasts, Apple introduced the latest Apple Watch Series 11. This watch comes equipped with a hypertension alert system that identifies trends of high blood pressure, as well as a new sleep score feature to aid in enhancing sleep quality. The redesigned Workout app provides personalized audio encouragement and allows for the creation of custom workouts.
The Watch Series 11 boasts an enhanced, more robust design, offering up to 24 hours of battery life. It also features 5G connectivity and safety measures such as Fall and Crash Detection.
The Airpods Pro 3




To all music enthusiasts, Apple has introduced the latest version of AirPods Pro 3, promising an exceptional listening experience. These headphones have undergone a design makeover, featuring ear tips reinforced with foam for a snugger fit. The new AirPods Pro 3 showcase innovative features like heart rate monitoring, a fitness-focused “Workout Buddy” powered by Apple’s intelligence, and hands-free Live Translation for seamless communication.
The new AirPods Pro 3 also highlight improved Active Noise Cancellation, twice as effective as the previous generation, and longer battery life. Additionally, they offer a higher IP57 rating for greater sweat and water resistance, ensuring durability during workouts.
Starting from September 19, you’ll be able to get your hands on the new iPhone Air, iPhones 17, AirPods Pro 3, and Watch Series 11. Pre-orders for these devices start on September 12. Keep an eye out on TopMob for the most recent news and updates in the tech industry.
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2025-09-09 23:56