Lorraine Kelly’s staggering earnings have been revealed despite ITV being ravaged by budget cuts.
The presenter, 65, raked in a huge £13,000 a week last year, accounts for her company has shown.
The show she hosts is among those impacted by the broad, sweeping cuts at ITV, as it’s slated to significantly reduce its airtime by half.
It appears that Lorraine has received a substantial windfall from her company Albatel Ltd, whose estimated value increased to £4.2 million compared to £4 million last year, as stated by The Sun.
2024 saw my company dutifully shelling out a Corporation Tax payment of £135,504 – that translates to a weekly salary of approximately £13,000 for me.
Previously, her daytime TV program ran for the full year, but starting next season, it will only air for 30 weeks annually. During its off-season, a prolonged version of Good Morning Britain, spanning from 6 am to 10 am, will take its place instead.


Meanwhile, as Lorraine’s popular daytime program faces severe budget reductions, surprisingly, her viewership numbers have skyrocketed.
During the holiday season, Christine Lampard (aged 46) is currently hosting the ITV show that is about to reduce its airtime significantly. Remarkably, this program has surpassed This Morning in popularity.
Last week, Lorraine’s morning show peaked with 700,000 viewers, while This Morning, hosted by Rochelle Humes and Dermot O’Leary, drew in 675,000 viewers.
In the past week, Lorraine’s morning program reached its highest point with 700,000 viewers, whereas This Morning, featuring Rochelle Humes and Dermot O’Leary as hosts, garnered 675,000 viewers.
Or:
A week ago, Lorraine’s morning show had a peak audience of 700,000 viewers, compared to This Morning, where Rochelle Humes and Dermot O’Leary were hosts, which attracted 675,000 viewers.
While Lorraine is away on vacation, Christine fills in for her and her show gains momentum on “This Morning,” surprising everyone. It makes you wonder what Lorraine might think when she returns!
According to the latest announcement, top management is planning significant changes to their lineup of programs, and as a result, Good Morning Britain, Lorraine, and This Morning will be relocated from their current studios starting next year.
In simpler terms, Lorraine and the Loose Women team will likely experience significant changes, as Good Morning Britain’s program is expected to be combined with ITN, the organization responsible for creating ITV News.
Beginning in January 2026, Good Morning Britain (GMB) will be prolonged by a half-hour each day, airing from 6:00 AM to 9:30 AM instead.
Hi there! As your lifestyle guide, I wanted to share some exciting news about one of your favorite shows, Lorraine. Instead of gracing our screens nearly every week, it’ll now be on for just 30 weeks in a year, which gives us all the perfect opportunity to explore other engaging content for the remaining 22 weeks!



The popular show “Loose Women” will continue airing at its existing time, from 12:30 pm to 1:30 pm daily; however, it’s worth noting that the show will only run for 30 weeks a year instead of the full calendar year.
30 pm every weekday throughout the year.
Susanna Reid, aged 54, who began hosting Good Morning Britain when it first aired in 2014, is set to continue as one of the program’s principal anchors.
It is reported that Richard Madeley (age 69), Ed Balls (age 58), and Ms. Reid will continue to co-host together, while Charlotte Hawkins (age 50) and Ranvir Singh (age 47) will also remain as hosts.
However, it’s understood there will be limited shows for Adil Ray, 51.
It’s been indicated that the overall workforce at ITV during the daytime is roughly 450 employees. Nevertheless, it’s estimated that as many as 220 positions could potentially be eliminated.
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2025-08-23 00:18