Cheryl, 42, showcases her radiant complexion in stunning new anti-ageing skincare campaign – marking her return to the spotlight after ex Liam Payne’s death

by

On Tuesday, Cheryl introduced her breathtaking skincare project, signaling her resurgence into the limelight after the heartbreaking demise of her former partner, Liam Payne.

For her partnership with Nivea, the actress, aged 42, exuded a glowing radiance wearing minimal makeup to highlight her pristine skin at the unveiling of the Epigenetics Age Rewind Face Serum – an innovative breakthrough in anti-aging skincare.

Standing proudly, I cradled the elixir bottle on a table as I showcased my timeless beauty, using only a light touch of makeup and accessorizing with stylish silver earrings and a ring to match. My hair was simply styled back, letting the essence of my obsession shine through.

In simple terms, the individual associated with the product (star) expressed enthusiasm about collaborating with Nivea, stating that it’s a trustworthy and forward-thinking brand they are honored to work with. The star was chosen by Nivea executives as an authentic and relatable figure to tell their story.

I’ve relied on this particular bottle of trust since time immemorial. It’s become a constant companion that I never let go, ensuring there’s always a traditional blue container of it within reach in my bathroom storage!

Over time, I’ve journeyed through countless phases in my pursuit of the perfect skincare regimen – from blindly following trends to painstakingly discovering what truly transforms my skin. Now, I’m more devoted than ever to sharing my hard-earned wisdom with others!

As an ardent admirer, I can confidently say this fresh serum is nothing short of revolutionary! It’s clever, delicate, and manages to rekindle that youthful, luminous radiance that we all long for and cherish.

On the eve of the grand unveiling, the prominent skincare brand hinted at their fresh marketing endeavor by sharing an eye-catching video. In this clip, Cheryl confidently stepped out of a car and entered a studio, settling down to peruse a newspaper decorated with her own song lyrics.

The video was brimming with references to her career, such as a newspaper headline showcasing the lyrics from her 2009 hit “Fight For This Love,” paired with the date “August 2025.

After a message appears saying, “A New Era, Tomorrow”, and the social media team titled the video as, “Our type of thing. Tomorrow. 9am. A new epoch in skincare… can you guess who’ll be there?”

Or simply:

The message shows “A New Era, Tomorrow”. The social media post labels the video as, “This fits us perfectly. Tomorrow. 9am. A new phase of skincare… who do you think will join us?

The star was devastated upon learning that Liam Payne, a member of One Direction, tragically died at the age of 31, following a fall from his hotel balcony in Argentina in October.

The phrase used by Nivea pays homage to one of Cheryl’s popular expressions, which she frequently used while serving as a judge on The X Factor: “You fit perfectly in my preferences.

The video starts by showing the actress exiting a vehicle, flaunting her high heels, followed by adjusting her trench coat’s tie and tidying up her hair.

The close-up shot on her well-known hand tattoo, a distinctive tribal pattern that is now closely associated with this celebrity, serves as another acknowledgment of her appearance.

After the unveiling of the teaser, the anticipation among fans soared noticeably high as evidenced by their comment sections. Rylan Clark expressed this excitement by adding several heart-eyed emojis, while numerous fans couldn’t help but exclaim, “This has lit up my entire existence!

This is amazing! I absolutely love it! This is exactly my kind of thing! Oh boy, I’m not prepared for this! Can’t wait until whenever you’re ready! Our girl is back! Queen Cheryl is back!

Following Liam’s death, Cheryl chose to step away from the limelight, having completed a tour with Girls Aloud before his tragic demise which occurred only a few months afterward.

Earlier this month, news emerged that the actor might be re-entering the television world after a hiatus of five years, as they are rumored to be considering a judge position on the show “The Voice.

It is suggested that she will appear in the 14th series, with her frequent partner and colleague, will.i.am, joining her.

According to sources, it was revealed that will.i.am and Cheryl initially collaborated 16 years back and have maintained a strong friendship since then. Given this history, she appeared to be the ideal candidate to guide his team during the Battle Rounds, which are making a comeback four years after they were discontinued.

Since her time on BBC’s The Greatest Dancer, a considerable amount of change has taken place in Cheryl’s personal life. Now, she is cautiously venturing forth again by making small but significant steps.

After the passing of Liam, Cheryl shared a message expressing her sorrow and plans for raising Bear without his father by her side.

In an attempt to find my way through this devastating occurrence, and as I grapple with the unbearable pain of my personal loss, I would like to gently emphasize that we have experienced the death of another person.

Liam wasn’t just known as a popular musician and celebrated figure; he was also a cherished son, brother, uncle, friend, and a devoted father to our 7-year-old child. Sadly, this young boy now confronts the harsh truth of never being able to spend time with his dad anymore…

Consider reflecting before posting comments or creating videos: Would you feel comfortable having your own children or loved ones read these words? Let’s offer Liam a measure of respect and dignity in his passing, allowing him to find some peace.

After his unfortunate death from a mix of alcohol and drugs on October 16 of the previous year, it emerged that Cheryl had been given the authority to manage the estate of the individual who was only 31 years old, following his demise.

If he passed away without writing a will, he was deemed to have died intestate. In this case, being an unmarried individual, his assets would be distributed among any of his children.

Reflecting on it now, I can’t help but recall the heartfelt words of those close to me, emphasizing that Cheryl “would always prioritize her treasured son’s welfare.” They were firm in their belief that he left no stone unturned to ensure his only child would be cared for, should any misfortune befall him.

Initially, Liam had a grand sum of £28,595,000. However, following the settlement of his expenses and debts as outlined in court records, his total amount was brought down to £24,280,000.

A trustworthy source shared with the Mail that it’s somewhat comforting to know Bear won’t ever have to worry about needing anything, as he’ll at least gain something from this situation.

Read More

2025-08-19 11:05