Polo Ralph Lauren Honors Oak Bluffs’ Rich Community

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Summary

  • Polo Ralph Lauren has revealed a new collection for Oak Bluffs, the coastal town in Martha’s Vineyard, Massachusetts, enjoyed by Black communities for more than a century.
  • The line, which builds on the brand’s partnerships with Morehouse and Spelman Colleges, will be released on July 24.

Ralph Lauren Polo recently revealed an exclusive line of products inspired by the tranquil seaside retreat of Oak Bluffs, located on Martha’s Vineyard, Massachusetts, which has been cherished by African American communities for over one hundred years.

As a devoted admirer, I’m thrilled about the brand’s expansion on its collaboration with Historically Black Colleges and Universities (HBCUs), such as Morehouse and Spelman. This iconic American label is now transporting its intellectual apparel from the college quad to the seaside town. You can expect embroidered twill jackets, coastal-ready coats, sun-worn sweaters, and nautical-themed pieces that echo items worn by generations of residents in this New England town, evoking a maritime atmosphere.

The island attracts tight-knit graduates from the previously mentioned institutions, which is why the event features many college-themed performances representing the mascots of Morehouse (Maroon Tiger) and Spelman (Jaguar).

Ralph Lauren stated that this compilation goes beyond portraying a picturesque coastal town; it’s an account of the American dream. The distinctive history, customs, and communal spirit of Oak Bluffs resonate deeply with him, reflecting our shared yearnings for a haven where one can experience freedom, authenticity, happiness, and genuine belonging.

On July 24, you’ll have the chance to purchase the Polo Ralph Lauren for Oak Bluffs collection online, at certain physical stores, and even on the campuses of Morehouse and Spelman Colleges. Take a look at the collection in the gallery provided above.

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2025-07-23 22:55