Games

Xsolla introduces Offerwall solution to enhance game monetization and player engagement

BBG News

Xsolla, a leading global video game commerce company, announces the launch of Xsolla Offerwall.

Sherman Oaks, United States, March 4th, 2025, GamingWire

Delivering Revenue Sharing Opportunities and Player Experiences for Monetization and Advertising

In simple terms, Xsolla, a prominent worldwide company specializing in video game commerce, has unveiled Xsolla Offerwall – a flexible tool aimed at improving game revenue and player interaction. A major issue that developers often face is monetizing players who do not make in-game transactions.

Xsolla Offerwall gives developers the ability to establish a fair monetization approach, enabling players to acquire virtual benefits through finishing tasks or ads, which in turn boosts user interaction and financial expansion.

In the gaming world, Xsolla Offerwall distinguishes itself by providing developers and publishers with a revenue share of up to 90%, which is significantly higher than the usual industry standard of 30-60%. This advantageous model enables developers to optimize their earnings while retaining versatility in their worldwide monetization plans.

Developers can seamlessly integrate Xsolla Offerwall with key features:

  • Boosted Player Engagement: Engaging players with a diverse range of tasks, including Cost Per Install (CPI), Cost Per Engagement (CPE), Cost Per Acquisition (CPA), and Cost Per Click (CPC). 
  • Broader Monetization Scope and Reach: Providing quests and rewards that appeal to a global audience, developers can capture revenue from untapped markets and drive results at scale.
  • Enhanced User Authentication for Better Results: SMS-based user authentication improves traffic quality and prevents fraud before offer completion. This ensures secure transactions and a seamless experience for players and developers.
  • Increased Player Retention with Xsolla Points: Rewarding players with more than just in-game currency by introducing redeemable Xsolla Points. This additional incentive keeps gamers engaged, encourages higher offer participation, and provides lasting value through in-game rewards.

In the words of Chris Hewish, Chief Strategy Officer at Xsolla, “With Xsolla Offerwall, we’re providing game creators with an opportunity to explore additional income sources. This is achieved by offering rewarding and enjoyable experiences to gamers.” He further explained that this tool serves as a revolutionary step for developers aiming to widen their monetization strategies and interact with players in diverse ways.

Xsolla’s Offerwall service is now accessible in the US market for monetization and ad opportunities, with ambitions to expand worldwide. This move opens up fresh income sources and strengthens global player connections. For more details or to get started, users can check out: xsolla.pro/rws25offerwall

About Xsolla

Xsolla is a prominent international business specializing in video game commerce. Over the years, it’s developed a strong collection of tools and services tailored for the gaming industry. Since its establishment in 2005, Xsolla has assisted countless game creators and publishers, regardless of size, in financing, promotion, launch, and global monetization of their games across various platforms.

In the realm of game commerce, Xsolla strives to conquer the intricate challenges of distributing, marketing, and monetizing games on a global scale, empowering our partners to extend their reach, boost their earnings, and forge connections with gamers worldwide. Based in Los Angeles, California, we have additional offices in London, Berlin, Seoul, Beijing, Kuala Lumpur, Raleigh, Tokyo, Montreal, and various cities globally.

For more information, users can visit xsolla.com

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2025-03-04 23:52

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