9INE, a Swedish esports organization specializing in Counter-Strike 2, has announced a fresh 6-month partnership deal with betting company, Pusulabet.
9INE, the esports organization owned by Swedes, has formally struck a partnership with betting company Pusulabet. This collaboration, initially planned for six months, involves a rebranding of their Counter-Strike 2 team. Moreover, this partnership is expected to mark the start of numerous fresh initiatives on various platforms.
According to Fredrik Belstad, CEO of 9INE Pusulabet, the contract’s worth is estimated to be within a significant six-digit figure.
9INE rebrands as they strike a new sponsorship deal with Pusulabet
Through their joint efforts, the CS2 team will now progress as 9INE Pusulabet. The team’s rebranding is a significant part of this collaboration, and it has been officially disclosed that numerous activities will be rolled out across several platforms to mark this change. These activities encompass:
- Dedicated Twitch streams and broadcasts
- In-game CS integrations
- Full digital campaigns
- Ventures via the FACEIT competitive platform
Frederick Belstad made a point to include this commentary on our joint endeavor through the formal update.
Partnering with Pusulabet propels us further, as we all share a common enthusiasm, drive, and vision towards shaping the future of esports. This collaboration promises substantial benefits, primarily for our community.
Fredrik Belstad, CEO of 9INE Pusulabet via
Moving forward in CS2
In the realm of European CS competition, 9INE Pusulabet is recognized, yet they face a considerable journey ahead as their team isn’t fully assembled at present. Yet, on July 3rd, they welcomed a new member, Jan “cej0t” Dyl, to their ranks. As The Proving Grounds Season 2 playoff stage nears, they have a limited time to solidify their roster before the competition begins.
In my gaming world, I’m excitedly gearing up for our partnership with Pusulabet, aiming to steer us in the right direction. Although this collaboration is just budding, it presents an opportunity for us to spark ideas and build something extraordinary – a new CS2 beast!
The two entities have made a significant stride forward with their alliance, and they’ve already initiated the joint effort on all social media outlets. We’re eagerly waiting to witness the outcomes of this collaboration over the next few months.
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2025-07-09 00:10